Beck Ag, via our Ag Insight division, recently completed our latest Beck Ag Brief, in which we listened to 225 corn/soybean growers in the Midwest for our Grower Budget Intentions Study, focusing on crop inputs for 2018. In addition to budget intentions, we also assessed grower plans relative to overall business and investment strategy. Our team of agriculture, business management, and marketing research experts analyzed the results and compared findings to similar insights gathered in 2017. A few highlights of the study include:
Clients have used this data in the past to compare against other market information they have gathered and trends they have identified. Others have used the information as a foundation for business training and planning, in combination with Beck Ag’s market instruction or strategy capabilities.
To learn more about this study, discuss results and implications for your business, or to brainstorm actions your organization should consider for success, please contact Robert Weaver, Vice President of Ag Insight at firstname.lastname@example.org or 317-840-8046.
Beck Ag Briefs are voice-of-customer reports generated via our Ag IQ and Ag Insight capabilities. Beck Ag’s Ag Insight division delivers the highest quality marketing research solutions to help our clients achieve desired business results. Ag Insight solutions are designed and delivered by a holistic and integrated approach to problem solving. Ag Insight is one service in Beck Ag’s overall approach to providing actionable go-to-market solutions for agribusinesses.